Our Story

Founded in 1980, Hype has been turning heads in Dunedin for over 30 years. We are an independent high-end fashion and lifestyle store. Owner-operator Jan Collins introduced Hype to Dunedin many years ago and it’s been supplying the local community with superior quality New Zealand designers ever since.
Recently Jan has handed over the reigns to the new owner-operator, Rebecca Quin who will continue to prioritise the importance in stocking quality products and curate an eclectic mix of designers and products from New Zealand and Australia.
Come and visit us in our Dunedin store and say hello to our friendly team.
Can't wait to see you all soon, 
Hype xx